MILF Sunglasses is a French brand created in 2009.
It all started in 1988, when a safety glasses manufacturer produced frames dedicated to factory work.
Refused by European standards for such use, they are recycled into fluorescent colored sunglasses and stamped with the name of the store "SKI 3000" in La Clusaz. Several years later, while the glasses were kept in an attic, they resurfaced and achieved great success thanks to their original shape and fluorescent color. In 2009, manufacturing was restarted.
MILF" means Made In France, because 100% of MILF glasses are manufactured and assembled in France.
The range is expanding and the brand now offers neck warmers and hats to discover in Val et Mont:
Born in 2017 between lake and mountains in Annecy, Aulp is the property of Amateis Group, specialized in the distribution of outdoor and fashion brands.
Aulp is mainly making second layers clothes like soft shells and fleeces. Now, the brand is moving up the range of its product by making more technical clothes and increasing the difference between winter and summer clothes. Aulp is now one of the big challenger on the outdoor clothes market.
Choosing the right equipment for outdoor sports is essential. It's also important to be comfortable in your clothes. Our range of sports and outdoor clothes are selected with care and taste to offer you a reliable choice — and to suit all budgets. For walks or hikes, we recommend Regatta fleeces or Waxx down jackets. For your leisure or even for everyday use, choose a Rip Curl T-shirt from the historic brand, founded in 1969 by two surfers. We also offer swimming board shorts for your beach or wakeboard sessions. Our ideal geographical location allows us to ski all winter and enjoy Lake Annecy all summer long. So for swimwear and board shorts, well we all have a pair or two. It is only natural that we have chosen brands that we like to wear ourselves because of their quality and style, like Sun Project and Rip Curl swimsuits and board shorts. And because sunshine is great but it's even better when we protect ourselves, come and take a look at our selection of Neff, Rip Curl and Barts caps!
Franck, Audrey, Jérome, Tom, Amélie, Victor answer your questions